PhilPop, PETA & NCCA Boost 'Taga-Alog' 2019 Campaign With Songwriting Boot Camp
PhilPop, Philippine Educational Theater Association (PETA) and National Commission on Culture and the Arts (NCCA) have teamed up for Taga-Alog Mini Bootcamp—a two-day songwriting workshop that aims to promote Ilog Pasig as a center of cultural narrative and heritage as well as raise awareness for the rehabilitation efforts of the river through creative advocacy in music.
Songwriting for Advocacy
Headed by acclaimed and award-winning music industry professionals Noel Cabangon, Trina Belamide and Jungee Marcelo, the music camp gathered upcoming composers and songwriters who have shown immense promise in writing the next big anthem for the environment.
With the success of last year’s TampisAwit and its initiative to foster a culture of sustainability and utmost care for Ilog Pasig, PETA and NCCA have expanded the mentorship program for budding songwriters and composers by tapping PhilPop to come up with a more comprehensive syllabus that put emphasis on "songwriting for advocacy".
Fellows were in for a treat as mentors provided their expertise on songwriting basics with emphasis on both form and content. The sessions included consultation with the coaches, as well as presentation and evaluation of their work.
“This time, we’re not only imparting techniques to improve their craft,” Taga-Alog Mini Bootcamp 2019 Chairman Noel Cabagon said. “It is also our responsibility to prepare them in the real world, and help them pitch advocacy concepts that are geared toward creative ways to build awareness on various environmental causes. As musicians, we are more than just entertainers; we can change the world with our art.”
The two-day songwriting workshop and competition culminated with the performance of the top 5 finalists and the announcement of the top 3 songs. The first place winner will be given a grant for official recording and promotions during the entire Taga-Alog campaign for 2019.