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Skechers’ Skech-Air and D’Lites Featured In Nadine Lustre’s ‘Indak’

Skechers’ Skech-Air and D’Lites Featured In Nadine Lustre’s ‘Indak’

Brianne Constantino

Posted at July 25, 2019


It’s only been half of 2019 yet this year is already proving to be one of Skechers’ Filipina Ambassador Nadine Lustre’s best yet. Aside from bagging the Best Actress awards on the 67th FAMAS Awards and 42nd GawadUrian for her outstanding performance in the film Never Not Love You, the multimedia queen is back to dominate the silver screens with the biggest dance musical film of the year, Indak.

We’ve seen her rule the dance floor every Sunday on noontime show ASAP with her fierce production numbers, and bust her sensual street moves on her acclaimed music video “St4y Up”. And with her upcoming dance-centric movie “Indak”, you’re about to witness more of Nadine Lustre’s dance prowess like you’d never seen before. “Indak” centers on the journey of island girl Jen (Nadine Lustre), who has always been passionate about dancing. When Vin (Sam Concepcion), a member of the prestigious dance group IndakPinas, convinced her to be part of his team as they compete at the World Dance Championship in South Korea, Jen is yet to find out if her passion for dancing is enough to overcome her stage fright and insecurities. The movie is produced by Viva Films and directed by Paul Basinillo.

Nadine’s role as the determined dancer is something that’s close to the actress’ heart. The 25-year-old actress is known for being one of the most hardworking stars in the industry today. Like Jen, the Skechers Ambassador has a firm grasp of what she wants and she works hard to get it. Whatever she sets her eyes on--whether it’s acting, dancing, singing, or hosting, the young woman strives to be the best on that field by doing everything a hundred percent. "We're super excited. It will have a lot of dancing and a lot of production numbers. That’s what I’m looking forward to”, Nadine Lustre shared in a report by ABSCBN’s Push. Nadine Lustre also noted that she went through rigorous dance training for her role in Indak.

Apart from being a well-acclaimed actress, Nadine Lustre has been a celebrated performer through the years as well. Her fame has gone on ultra heights with her acclaimed RNB songs “St4y Up” under James Reid’s record label Careless Music. Her sensual, fierce street dance choreography matched with her upbeat fresh music has earned nods from the audience and entertainment critics, which helped her bag the “Artist of the Year” at the MYX Music Awards 2019. Her fashion sense has been well-documented by the fashion gliterrati too, as she has championed the right mix of sexy and fierce in her street fashion choices. A big part of her street fashion aesthetic is her choice of footwear.

Skechers, the world-renowned lifestyle footwear brand from the USA, has mastered the swag of street fashion, and street dance style, too. Skechers is supporting its Philippine brand ambassador Nadine Lustre in her newest dance film project Indak, as dance has always been part of Skechers’ brand DNA. Locally, it’s famous and now iconic high school and collegiate dance competition “Skechers Street Dance Battle” has inspired generations of some of the best hip hop dancers across the country.

Even before that, when Skechers launched in the Philippines in 1995, it grew inpopularity as it figured prominently in dance productions of noontime show ASAP. As Skechers sneakers were popularly worn by ‘90s local dance groups, it made history in both fashion and dance artistry.

Nadine in Indak serves as the perfect muse for Skechers shoes that are designed for street style and dance such as the best-selling D’Lites, and the new Skech-Air collection! Notably, we’ve spotted, Nadine and her crew busting moves and looking lit in their favorite D’Lites pair while shooting their music video for Indak.



Screen grab from Youtube, Nadine Lustre, Pio Balbuena &Shehyee, “Sumayaw sa Indak” music video wearing Skechers D’Lites

D’Lites for Street Dance

Skechers D’Lites is known for its chunky silhouette that ‘90s kids all grew up with. D’Lites features a surprisingly light construction and added memory foam cushioning on the insole; making Skechers D’Lites a versatile streetwear sneaker with swag. Heck, if you want to move like what Nadine did on Indak’s MV, or if you just want to up your fashion game during casual days, all you have to do is slip on a pair of D’Lites and you’re all set.




Nadine Lustre in Skechers D’Lites March Forward (P3995)

A fresh and modern update on the iconic retro Skechers sneaker, Skechers D’Lites March Forward is now chunkier than ever. This pair lets you dance with ease and comfort with its Air-Cooled Memory Foam insole. It’s cool, urban design can level up any outfit.



Nadine Lustre in Skechers D’Lites March Forward (P3995)

Snag the urban swag of Nadine Lustre with Skechers D’Lites March Forward. This pair boasts sleek high-contrast leather and overlay accents. Matched with its shock-absorbing, supportive, lightweight design, your feet are sure to move freely. Its 1 ¼ inch built-in heels add height for when you want to steal the scene as Nadine does it.

Of course, there’s also another new set of Nadine-approved Skechers kicks; the Skech-Air collection comes in athletic street styles and features the brand’s visible air cushion comfort technology.

SKECH-AIR: DEFY GRAVITY!

Skech-Air provides cloudlike comfort that’s versatile enough for both dancing and training. Like Nadine on Indak, defy gravity whenever you show some moves when you have these kicks on you. We love the combination of the athletic mesh upper, wrap around air-cushion heel, and Air Cooled Memory Foam insoles. But of course, Skech-Air is not limited for those who are always grooving, as these shoes go well with your everyday casual wear, too. That chic sporty style like Nadine can be all yours with a pair of these!



Nadine Lustre Rocking the Dance Floor with Skech-Air Element-Prelude (P4195)

Every dancer knows that a good pair of shoes can make or break a performance. Nadine Lustre knows this all too well, and she knows she can have the comfort she needs for performances in Skech-Air Element Prelude. She can defy gravity in motion with its Skech-Air cushioning, which offers maximum comfort and lightness. This pair features touch of rainbow colors in its translucent air cushions to keep you as stylish as you are comfortable on the dance floor like Nadine.



Nadine Lustre in Skech-Air Ultra Flex- Lite Breeze (PHP 4, 095)

Skech-Air Ultra Flex- Lite Breeze is probably the most comfortable 1 1/2 inch heeled sneaker pair that you can ever wear. With its Air Cooled Memory Foam cushioned comfort insoles and flexible outsole, you’re sure to feel like you’re floating on air as you master choreography like Nadine’s. Its ombre rose color keeps things feminine and fashionable, while its modern silhouette makes for a fierce look.

For more information, visit skechers.com.ph, like Skechers Philippines  on Facebook and on Instagram @SkechersPH.

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